Unpackaged Lightbulbs was formed in 1998 to pursue greater achievements for the Lottery industry in North America. At the heart of every Lightbulb initiative is a pure understanding of the market, in delicate balance with an insider's comprehension of the sensitivities of gaming. The company knows how to help your NASPL-member Lottery get major gains within responsible gaming management. Be it consulting, strategic management seminars, licensable market-ready consumer gaming product innovations or whatever ails you, the Bulbs can launch your Lottery beyond today's traditional limits.

Ian Plumley spearheads the Lightbulb belief that NASPL lotteries now more than ever need to plot their futures with ideas, products and management frameworks that respond to the dramatic changes in the gaming landscape over the last 5 years. 

Plumley has specialized experience in effectively anticipating the changes needed and translating the vision into practical market responses that can effectively position the Lottery for larger long-term revenue share of the gaming market. 

To see the depth of his experience, click here.